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About this course 


Following a close look at Sony’s successful implementation of the five step process, we continue to look at more examples – as well as unpack the implications of this process and the impact it will have on a company. If you have not done the course “The Five Step Process” – it is recommended you take that first.

The implications and impact that the five step process will have on your company.

Marketing and sales professionals in the consumer goods or retail industry. Mid to senior management level will especially benefit from this course. 

About 1 hour 

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59 STUDENTS ENROLLED

NEW! Effective retail marketing course

This one-of-a-kind program is unique in offering a comprehensive toolkit for creating effective in-store marketing programs. From planning to activity post-evaluation, a program participant will be guided through the process used by industry experts and leading CPG companies to achieve success in today’s competitive and evolving retail environment.

We have packages to suit all budgets so please click on the image below to learn more about how you can maximize the potential of retail marketing programs.

Integrated Strategic Shopper Marketing Course

Are you interested in establishing a more effective approach to marketing? TAKE ACTION TODAY AND GET OUR INTEGRATED STRATEGIC SHOPPER MARKETING COURSE.

A comprehensive guide for establishing a more effective marketing approach, by integrating consumer, shopper and retail marketing. Make your marketing decisions and choices count. Align with the strategic driving forces of your business when you purchase Integrated Strategic Shopper Marketing.

Exclusive Webcasts

Part 4: Effective Investment

 
Part 3: Channel prioritisation

 

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Download Expert Insights On Retail Marketing – 2019 Guide

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