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Atlantic Grupa | Effective Retail Marketing

Our Effective Retail Marketing course ERM offers you a comprehensive induction into developing effective shopper marketing in retail. It teaches a process that integrates the principles of shopper and trade …

Zespri | Effective Retail Marketing

Our Effective Retail Marketing course ERM offers you a comprehensive induction into developing effective shopper marketing in retail. It teaches a process that integrates the principles of shopper and trade …

5. So what? How to start your insight gathering journey

  This course offers an induction into some of the important research concepts and resources that you will be exposed to as you begin your insight journey.

4. Working with Retailers to execute Win-Win Growth Strategies

  In this course we take a look at the retailer as the necessary conduit between the manufacturer and the shopper.

3. Influencing Shoppers Instore – using insight to develop winning retail strategies

  In this course, we will look at the in-store strategies that help deliver the best shopper experience: Availability, communication, and offer.

2. Consumers and Shoppers are different

  This course looks at the essential differences between the shopper and the consumer as well as an example of how one company used this understanding to drive category growth.

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Download Expert Insights On Retail Marketing – 2019 Guide

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