Get more productive
How many times a day do you bemoan your productivity or to be more precise, your lack of it? Many of us look for ways we can do our job …Read More

Are you reaching the right shopper?
You would think activities that result in a spike in sales spell success, right? Sadly, you would be wrong. Why? Because success depends largely on reaching the “right” shopper. Many …Read More

Create activities that convert shoppers to buyers
Bang for a buck. That’s what we want, whether you are involved in brand marketing, shopper marketing, trade marketing or sales. Chances are you are investing in activities like promotions, …Read More

Shopper marketers of the world unite
You have nothing to lose but your reins Surely everyone in CPG knows that the time has finally come to empower your Shopper Ninjas with exactly what they need to …Read More

AUGMENTED PACKAGING
Augmented Reality by-passes physical space limitations Packaging has long served as the ‘go to’ source of brand information and, on occasion, entertainment (think children’s cereal boxes). However, up until now, …Read More

CONTINUED DISRUPTION
Activating change in retail marketing is imperative Consumer & Shopper empowerment will continue to disrupt the legacy systems of marketing & retail. The massive swings in consumer preferences – away …Read More
