A well-crafted brand or campaign strategy can be the key in unlocking the magic of storytelling to deliver business growth. I assist agency and brand clients in demystifying this process and partner from brief writing to creative development to implementing a full marketing solution.
My strength lies in identifying and unlocking the synergy between business needs, human motivators, and creative excellence. In this, I am supported by my doctoral interests and training in interdisciplinary cultural analysis.
Some of the areas where I can support your business success story: Strategic Planning; Campaign Development; Communication and Channel strategy; Business Partnering on Ideation and Pitches. I can also provide seasoned direction in Market Segmentation, Brand Positioning, Range Architecture, Concept writing, Innovation, Capability Building.
Other points of interest: Adept in collaborating within diverse, remote, and fluid teams. Tirelessly curious and resourceful. Have experience in African markets.
AREAS OF EXPERTISE
“Jane has the ability to integrate consumer and shopper insight into winning strategic marketing propositions. She easily identifies and unlocks opportunity and synergy across the marketing discipline and delivers it and a practical and applicable way.”
Managing Director – South Africa
“Jane has been really great at assisting my team in building winning market solutions for our clients. From brief writing, creative development to implementing full marketing solutions, Jane always delivers beyond expectation. “
CEO – South Africa
“I have enjoyed working with Jane in developing our global learning programs. With her doctoral interests and FMCG experience, she has the unique ability to quickly understand and integrate brand, shopper, and customer marketing across fluid teams. “
CEO – UK
BOOK A TRAINING SESSION
If you’d like to book a training session with Jane Fenner, please complete the form below and someone from our team will get back to you soon!